Great! Here are SEO Interview Questions with Answers (2025 Edition) in English
SEO (Search Engine Optimization) is the process of optimizing a website to increase its visibility on search engines like Google. It helps drive organic (non-paid) traffic, improve website ranking, and enhance user experience.
On-page SEO
Off-page SEO
Technical SEO
Local SEO
Mobile SEO
On-page SEO involves optimizing elements within your website like content, meta tags, and internal links.
Off-page SEO involves external factors like backlinks, social signals, and brand mentions.
A backlink is a link from one website to another. High-quality backlinks help improve your site’s authority and search engine rankings.
Meta tags provide information about a webpage to search engines. Key ones include:
Meta Tittle Page title that appears in search results.
Meta Description Summary of the page content.
A sitemap is a file (usually XML) that lists all the pages of a website. It helps search engines crawl the site more efficiently.
Google Search Console
Google Analytics
SEMrush
Ahrefs
Moz
Yoast SEO (for WordPress)
Anchor text is the clickable text in a hyperlink. It should be relevant to the linked page to help with SEO.
Google indexes and ranks the mobile version of your website first. Ensuring a fast, mobile-friendly design is critical for SEO.
Crawling: Search bots visit and read your site.
Indexing: Pages are stored in Google’s database.
Ranking: Pages are ordered based on relevance and authority.
Long-tail keywords are specific, low-competition phrases. They attract targeted traffic and often have higher conversion rates.
Guest posting
Digital PR and outreach
Creating link-worthy content (infographics, guides)
Broken link building
Focus on quality over quantity.
An SEO-friendly URL is short, descriptive, and includes keywords. It avoids special characters and unnecessary numbers .
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