best google ADS Course In Hyderabad

Google Ads Course In Hyderabad

Best Digital Marketing Training Institute In Hyderabad

Onclick Digital Marketing is a Top Notch Training institute in Hyderabad that offers Google Ads training to individuals and businesses. The institute has a team of experienced GoogleAdExperts/professionals who provide hands-on training on various Google Ad techniques such as Google Ad Structure, Display Ads, Search Ad,Video Ads, Bid Management, and more.

The course syllabus is designed to grasp to the needs of both beginners and advanced learners. The course is structured in a way that helps students understand the basics of Google Ads and then move on to advanced techniques. The training is delivered through a combination of theoretical and practical sessions, which helps students to understand the concepts better.

Onclick Digital Marketing also provides placement assistance to students after the completion of the Training Sessions. The institute has a strong matrix of companies that are looking to hire Google Ad professionals. This helps students to get placed in top companies and start their careers in digital marketing.

Overview Of Search Engine Marketing

Search Engine Marketing is promoting a website on the Search Engine Results page (SERPs) through paid advertising and on-page optimization. It is a comprehensive process that combines various paid online marketing techniques such as

  • 1.CPC (Cost per Click)
  • 2.PPC (pay per click)
  • 3.CPM (Cost per Mille)
  • 4.CPA (Cost per Acquisition)
  • 5.CPL (Cost per Lead) and many more.

Search Engine Marketing Campaign is then carried out at various paid platforms such as Google Adwords, Bing Ads, etc.

The impact of Search Engine Marketing really doubles with the right Search Engine Optimization (SEO) campaigns. While using suitable SEO techniques and paid Search Engine Marketing(SEM) methods, digital marketers can divert huge and relevant traffic to their websites.

What Is Google Ads Course

Google Ads (Used to be Google AdWords) is Google’s advertising solution and program for businesses to advertise on its many products and wider search network.

Through the ad platform, you can advertise to the world’s two largest search engines: Google and YouTube. 

If you want to advertise on Google’s other products such as Gmail, the program is the only way. 

There are more ads on Google Search and its other properties than ever before in different forms, which means if you’re not utilizing search and other types of ads in your business, your business will feel the impact.

Best Google Ads Training Institute In Hyderabad

Career In Google Ads

Benefits Of Google Ads Course

While advertising through Google AdWords, your website and its services are the first things that a customer would see. A successful Google AdWords campaign will help you drive traffic to your landing page. The benefits of Google AdWords for businesses have helped many businesses to make profits in short term. Among many benefits of Google AdWords, below are a few:

  • Brand awareness
  • Quicker results than SEO
  • Outrun competitors
  • Measurable and scalable
  • Control and management
  • Costs and ROI
  • Remarketing

Why To Join Our Google Ads Course At Onclick Digital Marketing Academy

Onclick Digital Marketing Is Best Google Ads Course Training Institute In Hyderabad  With 100% Placement Assistance. We Are Providing ISO Certification, Conducting Mock Interviews, Pre-placement Sessions, Web Based Portfolio, LinkedIn Profile Optomization. 

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Google Ads Course Syllabus

1.1 Introduction to AdWords
1.2 What is AdWords?
1.3 How AdWords Works
1.4 Google’s Networks
1.5 Targeting Options
1.6 Key Takeaways

Search Engine Marketing is promoting a website on the Search Engine Results page (SERPs) through paid advertising and on-page optimization. It is a comprehensive process that combines various paid online marketing techniques such as

  • 1.CPC (Cost per Click)
  • 2.PPC (pay per click)
  • 3.CPM (Cost per Mille)
  • 4.CPA (Cost per Acquisition)
  • 5.CPL (Cost per Lead) and many more.

Search Engine Marketing Campaign is then carried out at various paid platforms such as Google Adwords, Bing Ads, etc.

The impact of Search Engine Marketing really doubles with the right Search Engine Optimization (SEO) campaigns. While using suitable SEO techniques and paid Search Engine Marketing(SEM) methods, digital marketers can divert huge and relevant traffic to their websites.

2.1 AdWords Account Structure
2.2 Overview of the AdWords Account Structure
2.3 Campaign Type Uses02:22
2.4 Campaign Organization02:05
2.5 Ad Group Organization03:01
2.6 Key Takeaways

3.1 Keywords and Match Types
3.2 Overview of Match Types
3.3 The Match Types
3.4 Negative Keywords
3.5 Search Terms Report
3.6 Key Takeaways

4.2 Text Ads
4.3 Other Search Ads
4.4 Key Takeaways

  • What is Display Ads
  • Objectives of Display Campaign
  • Bidding Strategies
  • Budget Settings
  • Audience Targeting Methods
  • Demographic Targeting
  • Content-based Targeting
  • Automated Targeting
  • Types of Ad Formats
  • Creating Custom Ads
  • Conversion Tracking
  • Gmail Ads 
  • Creating a Gmail Ads Campaign
  • What are Shopping ads
  • Shopping Campaign Setup
  • Google Merchant Centre
  • Datafeed Setup
  • Types of Datafeed
  • Datafeed Properties
  • Adgroups and Product groups
  • Bidding strategies
  • Reporting and Analysis
  • Types of Ads
  • Expanded Ad Format
  • Responsive Ad Format
  • Call Only Ad
  • Structure of Ad
  • Elements of Effective Ads
  • Writing the Ad Copy
  • Final URL of Ad
  • URL Options
  • Mobile URL Option
  • Best and Worst Ads Examples
  • Google Ads Guidelines
  • Copyrights & Trademark Guidelines
  • What is Conversion
  • Types of Conversions
  • Website Conversion
  • App Conversion
  • Call Conversion
  • Offline Conversions
  • Implementation Conversion Tracking
  • Practical Case Study
  • Analyzing Conversion Reports
  • ROI Calculation
 
  • What is Remarketing
  • How to build audience list
  • Types of Remarketing Audience
  • Website audience
  • App Audience
  • Customer List
  • Custom Remarketing List
  • Create a Remarketing Campaign
  • Remarketing Ads
  • Conversion Tracking
  • Common troubleshooting issues.
  • Measuring Results of Campaign
  • Types of Campaigns
  • Defining the objective of the campaign
  • Location Targeting
  • Language Settings
  • Google Partners
  • Bidding Strategies
  • Defining the Budget
  • Ad Scheduling
  • Ad delivery and Ad Rotation
  • What is Ads Auction
  • What is Ad Rank
  • What is Quality Score
  • How to improve Quality Score
  • Improving Ad Relevance
  • Improving Landing Page Experience
  • Improving the CTR
  • What is Actual CPC?
  • How QS affects the Cost?
  • Types of CPC’s
  • Bidding Strategies 
  • Auction Insights Tool
 
  • Key Performance Indicators (KPIs)
  • Different Levels of Data Analysis
  • Segmenting Data
  • Filtering Data
  • Column Customization
  • Search Terms Report
  • Auction Insights Report
  • Keyword Reports
  • Automated Rules

Scope Of Google Ads

Scope Of Google Ads Is Very Extensive,Offering a powerful platform for reaching targeted audiences, increasing brand visibility, and driving conversions.

  • Reach a Global Audience
  • Targeted Advertising
  • Keyword Targeting
  • Various Ad Formats
  • Measurable Results
  • Flexible Budgeting
  • Remarketing Opportunities
  • Local and Mobile Advertising
  • Comprehensive Ad Extensions
  • Continuous Optimization

Why Learn Google Ads Course.?

Everything is getting digitalized. Companies in all sectors are focusing on developing a robust online presence.

And for that purpose, they are hiring digital marketers. In digital marketing career growth is also fast. That’s why so many people are opting for a career in digital marketing.

Here are a few other reasons why you should study this skill:

  • High Demand for Digital Marketers
  • Great Growth Prospects
  • Get Better Pay
  • Easy to Start a Career
  • Full of Variety
  • A Technical and Creative Field
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Frequently Asked Questions !!

FAQ's About Google Ads Course

Google Ads is an online advertising platform developed by Google where advertisers can display ads to users based on their search queries, browsing behaviour, and other factors. It operates on a pay-per-click (PPC) model, meaning advertisers pay each time a user clicks on their ad.

Google Ads operates through a bidding system. Advertisers bid on keywords relevant to their products or services

Google Ads offers various types of ads, including:

  • Search Ads: Text ads that appear on Google search results pages.
  • Display Ads: Visual ads that appear on websites within the Google Display Network.
  • Video Ads: Ads that appear on YouTube and other video partner sites.
  • Shopping Ads: Product-based ads that appear on Google Shopping.
  • App Ads: Ads that promote app downloads and engagements.

To create a Google Ads account, visit the Google Ads website and follow the sign-up process. You’ll need a Google account to get started. Once signed in, you can create your first campaign by setting your goals, selecting your target audience, and defining your budget.